Developing a Social Media Strategy (8 weeks)
Course Information
Learners develop a social media strategy. The focus is on skills-building and on creating and implementing a social media strategy including identifying and working with social media tools, assessing how tools support overall branding, advertising, marketing and/or communication strategies. Learners explore, identify and engage online communities that support internal and external social media strategies. In addition, learners are introduced to resources that aid in the development and implementation of effective social media strategies. Through case studies, learners explore both best practices and cautions when designing social media strategies.
Intake
Start Date
End Date Apr 26 / 2024
Prerequisite(s):
COM0011
Computer Software Requirements:
n/a
Chats:
Yes
Group Work:
n/a
Registering college code:
DU-SOMT2282
Host college code:
AL-COM0012
How to register
You can register in-person, on-line, or by phone. When registering for a course, it is not necessary to include the 2 digit college code prefix (e.g. ENL001– not DU-ENL001). For details visit https://durhamcollege.ca/academic-schools/centre-for-professional-and-part-time-learning/registration-and-admission/how-to-register-2
Contact
Centre for Professional and Part-time Learning
Live Chat : www.durhamcollege.ca/ppl
Email : ppl@durhamcollege.ca
2000 Simcoe Street NorthOshawa, ON
L1H 7L7
Phone : (905) 721-3052